LE BOOK meets Jocelyn Hamel
Written By LE BOOK
A Unique and Innovative Style
What sets Jocelyn Hamel apart is his creative approach and use of the Polaroid X4 format, an old format typically reserved for ID photos. He has revitalized this format by using it to capture close-up and intimate portraits. His unique black and white shots have captivated numerous celebrities, including rapper Jul, Booba, Ice Spice, and designer Pierre Cardin.
He doesn't limit himself to the Polaroid X4. He also explores other vintage formats like VHS and Super 8, bringing a cinematic touch to his videos. His goal is to capture the authenticity and emotion of his subjects by establishing a genuine connection before photographing them.
A Meteoric Rise
Despite his young age and unconventional path - he initially worked as a computer scientist - Jocelyn Hamel has carved out a place for himself in the industry through his talent and audacity. He doesn't hesitate to directly approach artists and brands that interest him, such as when he contacted the Pierre Cardin house via Instagram.
His work caught the eye of Amina Muaddi, a renowned figure in the fashion world, during Fashion Week, and he is now the official photographer for the Casablanca brand. With his Polaroid X4 book in the works, Jocelyn Hamel shows no signs of slowing down. His dream? To photograph personalities like Barack Obama or LeBron James.
A Humble and Passionate Man
Behind his rapid success lies a humble, down-to-earth young man surrounded by loved ones. Jocelyn Hamel is aware of the privilege he has to pursue his passion, and he approaches each project with humility and dedication. His strength lies in his ability to create a genuine connection with his subjects beyond the professional setting.