LE CREATIVE WRAP - LE BOOK News

Welcome to last week's roundup of the most exciting developments in our industry, where creativity meets commerce and innovation thrives. This week, Coty secured a significant long-term beauty license, and Balenciaga has teamed up with Automobili Lamborghini for a groundbreaking collaboration. Stay tuned for insights into these thrilling announcements!

BEAUTY

Coty has secured a significant long-term beauty license agreement with Swarovski. This strategic partnership marks a new chapter for both companies in the beauty industry.

COLLABORATION

Balenciaga and Automobili Lamborghini have joined forces to create an innovative collaboration that merges high fashion with supercar aesthetics.

BLACK FRIDAY

TikTok Shop achieved a significant milestone on Black Friday 2024, tripling its US shopping sales to over $100 million. This remarkable performance highlights the platform's growing e-commerce presence in the US.

TECHNOLOGY

AMI Paris has unveiled its innovative Web3 initiative, AMI Mystery Boxes, in collaboration with Doors3, Cohort, and La Fourmi. This exclusive project combines fashion, technology, and surprise gifting, leveraging blockchain technology to offer unique experiences and products.

COLOR OF THE YEAR

Pantone has officially announced Mocha Mousse as its Color of the Year for 2025, marking a significant shift from the vibrant hues of previous years. This soft, earthy brown shade, designated as Pantone 17-1230, reminiscent of chocolate and coffee.

CAPSULE

Harry Styles and JW Anderson have launched a vibrant capsule collection under the banner Pleasing x JW Anderson, reflecting their shared love for color and playfulness.

A FEW UPDATES

Louis Vuitton installs its carrousel on Place Vendôme.

Nike-Owned Virtual Sneaker Brand RTFKT is shutting down.

Dazed Magazine launches Middle East Edition.

Jaguar unveils its new electric concept car.

Alex Consani is the 2024 Fashion Awards Model of the Year.

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